Don’t rely on stale data to make important decisions
Too many mid-sized financial services institutions rely on reporting modules from their banking cores to try to understand business performance and make strategic decisions. [Continue]
Writer: Katie Horvath
How mid-market banks can measure branch profitability
Traditionally, the branch where a customer opens an account receives credit for that customer’s business. But what about scenarios where a customer opens an account, say near where she works, but primarily does transactional banking at a branch near where she lives?
Branch profitability calculations can get complicated quickly. [Continue]
Community banks can leverage data to stay competitive
Community and midmarket banks have typically maintained competitive advantages over large national banks with personalized service and strong community relationships. Yet, let’s face it. We live in a digital world where consumers demand online and mobile app options for commercial transactions — including banking — and a more personalized experience. [Continue]