Print Issue: 2022 - August Edition

Ag banking leader says curiosity, optimism key to serving America’s farmers

Success in ag lending hinges on a banker’s “passion for people,” says Dave Coggins, the Wisconsin banker who chairs the American Bankers Association’s Agricultural and Rural Bankers Committee. Coggins learned the value of good people skills early in his career when he saw the impact to customers that resulted from one supervisor’s “sub-par” interactions. [Continue]

How mid-market banks can measure branch profitability

Traditionally, the branch where a customer opens an account receives credit for that customer’s business. But what about scenarios where a customer opens an account, say near where she works, but primarily does transactional banking at a branch near where she lives?
Branch profitability calculations can get complicated quickly. [Continue]